Discovering the Power of a Web Platform Specifically Designed for Collective Intelligence Contribution, Through a Concrete Example.
I developed a web platform for contribution as part of a project I had to support in a very short timeframe: the bid for the city of Saint-Denis to become the European Capital of Culture in 2028. My role was to co-lead the media college, whose objective was to gather ideas from local stakeholders. The challenge was to envision the future of media in the Saint-Denis and Plaine-Commune area, projecting ourselves to 2030—eight years ahead—and to anticipate avenues for cultural democracy, in connection with media and digital technologies.
I had only three to four months to carry out this collective intelligence gathering, which later served as the foundation for the authors of the project to draft the proposal submitted to the European Commission. This was in 2022, a time when it was particularly difficult to bring people together. We tried several times to organize in-person meetings, but these proved to be laborious, poorly attended, and gave the impression that progress was stagnant. It was then that I conceived and proposed the idea of a contributive web platform, which ultimately bore fruit. This is the example I use here to illustrate the power of this method for collective intelligence.
We needed varied and diverse contributions, which meant accommodating people with different profiles, including those who might not have much time to dedicate to such efforts but could still offer valuable insights. I therefore proposed several videoconference meetings—four or five in total, each lasting an hour and a half—where participants could contribute to the media college for this bid project. Attendance at all meetings was not mandatory, which is one of the key aspects of this collective intelligence approach.
Participants would log in, and I had set up a digital contribution tool. They received a link in the chat, along with individual login credentials, allowing them to become contributors while being identified as themselves. I used the open-source software SPIP, installed on a server I own and manage, ensuring data sovereignty and independence from any multinational corporation. The interface was very simple and hierarchical, and mastering the publishing tool took no more than five minutes.
The first step was to invite each participant to introduce themselves. Instead of a traditional roundtable, each person was asked to create an article in the “People” section, writing their name and a short biography, and then publishing it. Within five minutes, everyone’s biographies appeared on the screen. This way, the tool was quickly adopted without any hurdles, thanks to its simplicity.
Next, we conducted a brainstorming session on the topics and themes we wanted to address during the meeting. During this oral exchange, I took notes using mind mapping with screen sharing, allowing participants to see their ideas transcribed in real time. In about fifteen minutes, we identified three working themes for the session, each to be discussed for twenty minutes. I then created a section for each theme, and participants were invited to write an article on the topic, adding their ideas and contributions.
Being together in a shared timeframe was a powerful driver of engagement. Even those who were initially reluctant to write found themselves producing interesting content in just fifteen minutes. Each person’s contributions appeared in the same section, and it was possible to click on someone’s name to see all their publications. After fifteen minutes of writing, we spent five minutes discussing the topic before moving on to the next theme, repeating the same exercise. The videoconference concluded after an hour and a half, with a significant number of rich and detailed contributions.
Those who wished to could return to the platform outside of the meetings to add further elements. Some did, but we know how challenging this can be without the encouragement of the group. This is why online surveys often seem ineffective to me: they only reach highly motivated individuals and fail to fully harness the potential of collective intelligence.
In subsequent meetings, participants could consult the platform in advance to review previous contributions. At the start of each session, we provided an overview of what had been produced, then defined three new themes after everyone introduced themselves, as in the first session.
The strength of this tool lies in its ability to activate collective intelligence through structured, accessible, and readable digital traces. Even those who participated only once could connect with the body of knowledge already produced and add their own ideas. This is not a mere juxtaposition of ideas but a true collective construction, made possible by interactive writing. This dynamic would not have been achievable with an oral-only approach.
After four sessions of this kind, the final document contained a multitude of well-structured ideas. In fact, during the last meeting, there was a reevaluation of the section structure and modifications to the logic of organizing ideas within the tool.
The open-source software SPIP requires some technical skill to use, but it is a very mature tool, one of the first Content Management Systems (CMS) dating back to 2000. Widely used in France, it benefits from an active community. The data is hosted on a server under my control, with regular backups, making it easy to preserve and share with national or regional archives. This control over data is essential, as writing constitutes memory, and the longevity of digital heritage is just as important as that of printed heritage, including when it comes to digital heritage of collective intelligence.
This translation maintains the original meaning and structure while adapting it to English. Let me know if you need further adjustments!
Discover the platform :
https://www.benoitlabourdette.com/_docs/projets/2022/2022_perifeeries_college_medias/
In the context of businesses, as well as in associative, social, artistic, cultural mediation, cultural action, initial or professional training, and social action settings, mobilizing the collective intelligence of participants is a very powerful lever. It enables mutual enrichment, improved relationships, stronger cohesion, the emergence of ideas, the invention of projects, greater engagement, and more.
Collective intelligence tools are also powerful democratic tools. They have been largely developed within the field of popular education, where the contribution of each individual is valued far more than in the national education system, which, in France, unfortunately often remains too traditional in its approaches.
I have frequently participated in collective intelligence workshops, and I have facilitated, applied, refined, adapted, and even invented a number of them. Here, you will find a collection of tools that I have personally used, which are integrated into the methods I propose, supported by real-life use cases. I believe these tools are highly worth sharing, as I have seen so many beneficial effects from them! I often find myself thinking, during collective moments such as conferences, for example: it’s a shame to limit ourselves to passive listening—all these minds gathered together could, if mobilized more effectively, produce something greater collectively.